Expert Review Is Done by End Users True

Sometimes questions are more important than answers

What is an expert review?

An expert review is where a usability proficient uses their knowledge and experience of testing websites with users to walk through a website in the shoes of a typical user. The skillful will spot problems and recommend changes to improve usability when budgets and timescales don't allow for user research.

An expert review aims to identify UX bug quickly

An proficient review or website audit is an inspection method designed to identify usability problems in an online product or service. The review is carried out by a small group of usability experts (between one and iv), who analyse the product or service to identify whatsoever potential usability issues. This expert usability review is 1 of the few methods within the user-centred design process that does not involve any directly contact with cease-users.

Why the formal method can exist too rigid

The mainstream literature on this method often refers to the more formal method of Heuristic Evaluation, which refers to experts reviewing a graphical user interface for its adherence to common usability guidelines (or heuristics).

Whilst the Heuristic Evaluation is a common method used in more formal or academic circles, it could be argued that this method is also rigid and often fails to meet the needs of most clients. Assessing an interface by just checking boxes to determine where information technology does or does not meet then-called usability guidelines does non place plenty value upon the context of utilize, or the goals of the organisation. The evaluation relies solely upon usability guidelines that are often years quondam and the effect of inquiry on graphical user interfaces, which may be completely unlike to the one existence reviewed.

Many guidelines are well-significant, but when adhered to by the letter, they tin can often atomic number 82 to poor usability decisions because the designer does not take into account their specific users, the context they volition be using the organization, and the goals of the production or service. Simply following guidelines can be misleading and can give a false sense of security that an interface is usable, when in fact it is not. For this reason, the following flexible adept usability review method is better suited to meeting customer and business needs.

An culling arroyo

This skilful review approach pays total attention to the context, the nature of the organisation being evaluated, and the goals of the business. The technique can be used more flexibly on screen-based technology every bit well as physical products and services and aims to fully understand user needs rather than reducing them down to a checklist.

Start with the end-user in listen

This method commencement requires an understanding of who the users of the system are and what the business goals are, so the initial brief is crucial. The expert develops the information on the cease-users into user profiles or personas (if these have not already been provided) and works with the client to narrow downwardly the personas into one or 2 priority users. Each priority user should and then exist looked at in more detail to outline their typical goals and scenarios when using the product or service. In one case this has been done, the skillful usability review can begin.

Always try to put yourself in the shoes of the user

For each of the priority users, the good attempts to reach the priority users' goals with the product or service in question. By placing themselves in the shoes of the potential user, the expert volition examine the interface in context to make recommendations that help the customer achieve their user goals and the product owner to better achieve their business organization goals.

The method requires an skilful to behave out the review to provide the experience (of conducting usability tests and user inquiry) to fully predict the potential pitfalls in the user journey. The most of import skill of the expert is to extract their own personal perspective away from the review in club to provide an objective assay.

The benefits

Businesses are able to get fast, low cost, independent feedback at almost whatever stage of their product or service evolution life-cycle. This is supported past detailed feedback on each step of a typical user journeying along with a more strategic perspective on how the product or service may need to refocus upon customer needs in order to truly fulfil its concern strategy.

Conclusion

The more traditional heuristic usability evaluation can be inflexible in many modern projects as it relies solely upon the experts to analyse the interface for its adherence to usability guidelines. Whilst usability guidelines tin be extremely useful to help guide decisions, they can besides be dangerous to follow without taking into account the total context of use. An culling method that takes into account the full user journey, and the goals of the product or service, is better suited to today'due south business organisation needs.

Although the expert usability review does not offer the level of confidence or depth that watching real users does, it is an extremely useful tool to offering contained advice apace and easily on a production or service. As this method is quick to carry it requires less upkeep than a usability exam and tin can therefore be used multiple times throughout a project life-cycle.

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Source: https://www.experienceux.co.uk/faqs/what-is-an-expert-review/

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